Dee Zee Jeep Lineup Launches With Eye Toward Overland Adventure

Dee Zee has consistently produced top-quality accessories for the automotive aftermarket since 1977. Designed to “sustain the worker, the weekender, and everything in between,” the vast array of products offered by Dee Zee really does include something for virtually everybody—no matter what it is you’re driving. And now, finally, citizens of the Seven Slot Nation can rejoice at long last because a full line of Dee Zee’s products are available for JK/JL Wranglers and Gladiators.

Jeepers, Listen Up

Primarily known for manufacturing products such as side steps, bull bars, bed mats, tailgate assists, and tool boxes, Dee Zee serves a lot of different markets—from commercial fleets to outdoor enthusiasts. But let’s be honest, this isn’t just any market. This is the massive, ever-growing-yet-somehow-always-crowded Jeep market. You can’t just show up with a nice roof rack and call it a day.

Calling upon its 42 years of aftermarket experience, Dee Zee amped up the ingenuity when breaking into the Jeep market. So, not only do these products look great, many of them also offer versatile mounting and protection functionality.

Dee Zee explains, “Many of the Wrangler and Gladiator applications utilize our exclusive Hex Series aluminum extrusion, allowing products and mounted accessories to be customized by each individual customer for increased performance. Items like lights, cargo tie downs, and hoop steps can be moved along the extrusion channel for specific positioning.”

We’ve talked about the Hex Series here on the blog before, and how Dee Zee used this unique design in its side steps. The six hard sides essentially beef up a tubular design, giving it a more aggressive appearance. Read more here.

As a Jeeper, you can see where this versatility would come in handy. For example, Dee Zee’s cowl mount doesn’t just offer protection. It also serves as a building block for other accessories, such as a jack mount or the brand’s unique A-pillar. Made of extruded aluminum, it allows you to infinitely adjust up and down accessories like GoPro mounts and auxiliary lights.

Check out the video above to see these new Dee Zee products in action.

Dee Zee Jeep Line-Up

But less why and more what, eh? From lockable storage to a variety of useful side steps, to optimized setups for auxiliary lighting, Dee Zee covers a lot of useful ground right from the get-go.

For starters, there are plenty of products designed with making the most of every inch of your Jeep.

The 24″ Hex Series Roof Rack covers the front or rear doors of the Wrangler or Gladiator, and installs easily into the preexisting drip rails. The Jeep Rear Door Work Bench helps add valuable work space out back of your Wrangler JL without sacrificing any storage room. Rated to 75 pounds, it folds up when not in use.

Now turn your attention to the Bolt Together Cargo Tray. Born from powder-coated durable steel, it makes your cargo easier to store and easier to access. “This rack mounts using our Hex Series Side Rails to give you even more versatility,” explains Dee Zee. “You can slide the back from front to rear to get a better reach for cargo or set your preferred spot. It easily slides out of the channels to store in the garage when you need space for larger items.”

On those perfect summer days…

When it’s finally time to go topless, you still want to make sure any valuables you leave behind are safe and sound. The Dee Zee Custom Fit Utility Chest is made of a Brite-Tread Aluminum, and features a locking pin system that allows the box to pivot (maintaining access to the storage area beneath the floor) with just the turn of a key.

And speaking of going topless, maybe it’s time to get those doors off while you’re at it, yeah? Why not replace them with Dee Zee Jeep Doors. These rugged-yet-functional upgrades are made of durable aluminum, for a finished look that’s bold, beautiful, and easy as pie to install. (Pictured on the Jeep above.)

If you’re mounting some extra lighting…

Dee Zee has you covered there, too. With A-Pillar Light Brackets, Single and Double Cowl Light Brackets, a Hood Light Bar Bracket, and Windshield Brackets for either dual lights or a light bar, you can relax knowing your expensive upgrades are attached securely to Dee Zee’s decades-old reputation.

They’ve really thought of everything at Dee Zee. Right down to a set of Jeep Door Hangers to safely keep your stock doors off the floor, to quite possibly the most unbreakable pair of Aluminum Grab Handles we’ve ever seen.

If you <3 your Jeep like we love ours, then you can immediately spot a fly-by-night company selling plastic nonsense to make a quick buck. Made in America’s heartland, we’re sure that Dee Zee is the next big name in Seven Slot households.